Green Box - Pizza box instant repurposing...

Calling this one a good idea seems insufficient - this is a great, brilliant, wonderful, get-it-on-the-market-NOW idea. It's the Green Box - an ordinary pizza box which gets new lives by way of some well-placed perforations. The photo explains it pretty well: the lid tears into four plates, and the base folds into a leftover-storage box. (Check out the video to see how easy it all is.) This is an example of instant repurposing, and very appropriate repurposing at that; it fits with the laziness (for lack of a better term) that usually accompanies pizza ordering. It removes the need for extra paper plates that would otherwise be used and discarded. And it requires no more material than existing pizza boxes - this gets its function not by adding material, but by designing smartly. I'm a big fan - here's to this company's success!
[via Gizmodo]